Sure. But a successful market economy thrives on allowing people to take risks. For every major success, there may be many businesses that ‘fail.’ But that’s fine. That’s pretty much how it is supposed to work.
You can have a lot of ‘failed’ businesses and only a relatively small number of successes, yet still be able to make good overall progress as a society. The ‘failures’ are also an important part of the learning process.
A chance to take a risk and experiment is a chance to learn. And a chance to learn is a chance to make progress.